(Listed in chronological order from most to least recent)
Social Media Producer
Student Life Marketing + Design - Iowa City, IA
Created, managed, and populated the @hawkeyedean Instagram account on behalf of The University of Iowa Interim Dean of Students.
Assisted in raising $3,700 for mental health initiatives by co-running the Division of Student Life section of the #1DayforIowa social media campaign.
Wrote bi-weekly profiles to be featured online and across University of Iowa student life social accounts.
Produced and edited video for the Study Break video series.
Campus Tour Guide & Panelist
University of Iowa Office of Admissions - Iowa City, IA
Utilizes public speaking skills to conduct weekly, hour long walking tours of the University of Iowa campus.
Fields admissions and student life questions to audiences of 200+ people while on panel of 5 selected students.
Maintains current knowledge of University of Iowa information and local happenings.
Serves as a mentor and training assistant for newly hired tour guides.
Attends monthly staff meetings.
The Daily Iowan - Iowa City, IA
Formatted news, arts, and sports stories for print in The Daily Iowan publication using Adobe InDesign software.
Implemented the direction and feedback of leadership staff.
Utilized problem solving skills to overcome design issues and requesting assistance when necessary.
Film Production Team Director (formerly a team member)
The Daily Iowan - Iowa City, IA
Interviewed and hired a team of 7 reporters.
Scheduled and ran weekly team meetings. Delegated weekly assignments to reporters at these meetings.
Educated new hires on Daily Iowan policy, how to shoot video, conduct interviews, and use Adobe Premiere Pro software.
Reviewed reporter’s pitches, provided feedback, and facilitated discussion with the individual regarding how to best execute their project.
Guided reporters throughout the production of their videos and did a final edit before exporting the finished product for the web and social media.
Posted completed videos on YouTube with accompanying summaries.
Wrote a style guide and ensured its implementation in the creation of over 48 videos.
Attended weekly editor's meetings, maintained constant contact with my superiors, collaborated with other Daily Iowan editors to complete projects.
Attended weekly meetings with frequent sources to build rapport.
Marketing Coordinator (formerly the Marketing & Merchandising Intern)
Mercantile Portland - Portland, OR
Posted promotional content 3+ times a week on Instagram, Facebook, and Twitter.
Designed on-brand print advertisements, mailers, window clings and in-store signage using Adobe InDesign and Microsoft Word.
Wrote 8 blog posts to enhance brand content and drive growth on social media platforms.
Coordinated the execution of multiple promotional events each month. Measured and
reported their success upon completion.
Worked with brand representatives to obtain promotional materials and brand information.
Managed all aspects of the store's website, including layout, images, copy, blog, and events.
Wrote and distributed press releases to promote events.
Performed public relations by addressing customers' questions and concerns.
Provided weekly updates to the leadership team.
Kept sales staff informed of upcoming marketing initiatives.
Updated customer information and files using RetailPro.
Victoria’s Secret PINK - Iowa City, IA
Worked in partnership with co-representative to promote the VSPINK brand on the University of Iowa Campus.
Managed all of the @vspinkiowa social media accounts (Facebook, Instagram, Twitter, Snapchat), posting at least once a week on all of them.
Crafted original content for social media in the form of stop-motions videos, flat lays, and other photographic elements.
Executed bi-annual full-team photoshoots for the creation of promotional content.
Planned monthly promotional events for 70+ attendees.
Hired and managed a Campus Team of 10 young women.
Maintained constant contact VS PINK headquarters through messaging, as well as completing surveys and writing blog posts weekly.
Attended monthly conference calls with the VS PINK design team to provide trend feedback.
Was one of roughly 10 schools selected to attend an all-expenses paid incentive trip to New York City for high performance.
Attended brand training in Columbus Ohio to learn about the program, social media management, and event planning.
Mira Jean Designs - Arlington, VA
Facilitated online marketing initiatives: including a website update/redesign and social media content creation.
Conducted follow-up calls to clients and showrooms.
Performed direct marketing in the form of 1:1 cold calls to potential vendors and partners.
Helped in preparing, styling, and executing seasonal photoshoot.
Executed office administration duties including order and sample fulfillment.
Participated in showroom meetings.
Assistant TV Producer
Daily Iowan TV - Iowa City, IA
Internship culminated with the production of my own TV newscast (see example).
Guided reporters in crafting their stories.
Wrote news readers to be spoken aloud on air.
Edited b-roll using Adobe Premiere.
Found additional visuals to be used during the show.
Used Ross Inception to create and manage show's line-up.
Assisted in the general needs of the TV Producer.
Reporter, Anchor, and TV Technician
Daily Iowan TV - Iowa City, IA
Filmed and edited weekly news packages and VOSOTs for use in the 5 day-a-week DITV broadcast.
Wrote 3 weekly pitch proposals regarding news in Iowa City.
Anchored weekly 15 minute long television newscasts, including live broadcasts.
Trained new reporting staffers.
Scheduled and conducted interviews with sources.
Operated the teleprompter and soundboard during news broadcasts.
Attended weekly staff meetings to discuss upcoming assignments and newsroom happenings.
Reported too and regularly updated supervising producers.
Style Guru Intern
CollegeFashionista - online
Wrote and photographed comprehensive blog posts about fashion trends on The University of Iowa campus.
Uploaded posts to the international CollegeFashionista website for public viewing.
Engaged in educational forums set up for Style Gurus.